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Your website has problems Google can see and you cannot. Digital Fraggers is an SEO audit company in Los Angeles that digs through every page, link, and line of code to show you exactly why you are not ranking — and exactly how to fix it.
Most websites lose traffic for boring reasons. A blocked robots.txt line. Six versions of the same product page. Slow images on mobile. A backlink profile full of junk. These issues do not announce themselves. They quietly cap your rankings for months while you keep paying for ads to make up the difference. Our team runs a complete website SEO audit — technical, on-page, off-page, local, and content — then hands you a prioritized roadmap your developer or marketing team can actually follow. No 200-page PDF that sits in a folder. A clear plan, ranked by impact.
Google Analytics & Search Console Certified100% White-Hat MethodologyBased in Los Angeles, CaliforniaAverage Client Rating`
Why Your Website Needs An SEO Audit
You built a website. You wrote the content. Maybe you even hired an SEO agency. So why is your competitor in Santa Monica outranking you for the exact keyword you built your business around?
Usually it is not one big mistake. It is thirty small ones stacking up.
Search engines and humans experience your site differently. You see a clean homepage. Googlebot sees a redirect chain four hops deep, a canonical tag pointing at the wrong URL, and 400 pages of thin content diluting your topical authority.
Common hidden issues we find in nearly every website SEO audit:
None of these show up in your traffic report as a labeled problem. They show up as a flat line.
An SEO audit is not only about finding what is broken. It is also about finding what is close.
Nearly every site we analyze has pages sitting on page two — positions 11 through 20 — for valuable commercial keywords. Those pages usually need small adjustments, not rewrites: a stronger internal link, better keyword coverage, an updated title tag, a schema addition. Moving one page from position 12 to position 5 can multiply its clicks several times over. A keyword gap analysis then shows you what your competitors rank for that you have never targeted at all.
Think in leads, not rankings.
If your Los Angeles business closes one out of every ten qualified inquiries, and your average client is worth $5,000, then twenty missed organic visits a day is not a traffic problem. It is a payroll problem. Poor technical SEO also raises your paid acquisition costs, because you are renting clicks you should be earning. A single SEO performance audit often uncovers fixes worth more than a year of ad spend.
Google updates its systems constantly. Sites get redesigned. Plugins get installed. Developers push code on a Friday. Every one of those events can break something in your search engine visibility.
Regular SEO health checks catch damage early — when it is a small fix instead of a six-month recovery. Think of it the way a manufacturer thinks about maintenance. You do not wait for the machine to fail.
Find out what's hurting your rankings — Book a free consultationWhat Is An SEO Audit?
An SEO audit is a full inspection of a website that identifies the technical, content, and authority issues limiting its performance in search results. It reviews how well search engines can crawl and index your site, how well your pages match what people search for, how strong your backlink profile is, and how your site compares to competitors. The result is a prioritized list of fixes ranked by impact and effort.
Think of it as a diagnostic for your website. A mechanic does not replace your engine because the car feels slow — they run tests, find the actual fault, and fix that. An SEO site audit works the same way. It replaces guessing with evidence.
A complete search engine optimization audit covers four areas:
Search has changed. People still use Google, but they also ask ChatGPT, Gemini, Perplexity, and Claude for recommendations, and Google now answers many queries directly inside AI Overviews.
Those systems pull from clean, well-structured, trustworthy sources. If your site has broken schema, unclear entity signals, slow load times, or contradictory information, you get skipped — not just in the ten blue links, but in the AI answer that increasingly replaces them. Technical hygiene is now a visibility requirement in both classic search and AI search.
Clients typically see four outcomes after implementing audit recommendations:
What's Included In Our SEO Audit Services
Every Digital Fraggers audit runs through more than 300 checkpoints across 27 areas. Here is exactly what we look at, why it matters to your business, and what you receive.
What we analyze: Site architecture, URL structure, server response codes, JavaScript rendering, hreflang (if applicable), pagination handling, log file behavior, and crawl budget usage.
Why it matters: Technical SEO is the foundation. You can publish excellent content for two years and rank for nothing if search engines cannot reach it or understand it properly.
Benefits: Faster indexing of new pages, more of your site actually appearing in search, fewer wasted crawls on junk URLs.
Deliverable: A technical issues register — every problem, its severity, the affected URLs, and the exact fix, written so a developer can act without a follow-up meeting.
What we analyze: How Googlebot moves through your site. We review crawl depth, orphan pages, crawl traps, faceted navigation, parameter handling, and server errors that block access.
Why it matters: If a page sits five clicks from your homepage with no internal links, Google may rarely crawl it — and may never rank it.
Benefits: Important pages get discovered faster; crawl budget stops being spent on filtered URLs nobody searches for.
Deliverable: A crawl map showing your site's real structure versus the structure you think you have, plus a list of orphan and deep pages.
What we analyze: Index coverage in Google Search Console, noindex tags, canonical conflicts, soft 404s, and pages excluded by "crawled – currently not indexed" or "discovered – currently not indexed."
Why it matters: Indexed is not the same as crawled. Pages sitting outside the index earn zero traffic no matter how good they are.
Benefits: More of your commercially valuable pages become eligible to rank.
Deliverable: A full index coverage report with a URL-by-URL action list — index, fix, consolidate, or remove.
What we analyze: Sitemap format, accuracy, size limits, included and excluded URLs, submission status, and whether it matches your live site.
Why it matters: A sitemap listing redirects, 404s, and noindexed URLs sends mixed signals and slows discovery of the pages you care about.
Benefits: Cleaner crawling and quicker indexing of new content.
Deliverable: A corrected sitemap specification, plus a rebuilt sitemap file when your platform allows it.
What we analyze: Every directive in your robots.txt, conflicts with meta robots tags, accidental blocking of CSS and JavaScript, and staging rules left in production.
Why it matters: One misplaced Disallow: / line can remove an entire website from search. We have found exactly that on live sites more than once.
Benefits: Search engines access what they should and skip what they should not.
Deliverable: A recommended robots.txt file with each line explained.
What we analyze: Self-referencing canonicals, cross-domain canonicals, conflicting signals between canonicals, sitemaps, and internal links.
Why it matters: Canonical tags tell Google which version of a page is the real one. Get them wrong and your ranking authority splits across duplicates.
Benefits: Link equity consolidates onto one strong URL instead of scattering across five weak ones.
Deliverable: A canonical mapping sheet covering every template on your site.
What we analyze: Redirect chains and loops, 302s used where 301s belong, redirects to irrelevant pages, and legacy redirects from past migrations.
Why it matters: Every extra hop wastes crawl budget and slows the user. Redirecting old pages to your homepage instead of the closest match throws away their earned authority.
Benefits: Faster page loads, preserved ranking equity, cleaner site history.
Deliverable: A redirect remediation file — old URL, current behavior, correct destination.
What we analyze: Internal 404s, broken outbound links, broken image and script references, and inbound backlinks pointing to dead pages.
Why it matters: Broken internal links waste crawl paths and frustrate visitors. Broken inbound links are worse — someone linked to you, and that authority is going nowhere.
Benefits: Recovered link equity and a smoother user experience.
Deliverable: A broken link report separated into fix, redirect, and remove.
What we analyze: Exact and near-duplicate pages, boilerplate-heavy templates, thin content, product variant duplication, and content copied across location or service pages.
Why it matters: Duplicate and thin content forces Google to choose between your own pages — and it may choose the wrong one, or none.
Benefits: Stronger topical authority, fewer cannibalized keywords, better rankings for consolidated pages.
Deliverable: A content consolidation plan showing what to merge, rewrite, noindex, or delete.
What we analyze: SSL certificate validity, mixed content warnings, HTTP-to-HTTPS redirect handling, HSTS, and the presence of malware or injected spam pages.
Why it matters: HTTPS is a baseline expectation. Security warnings destroy trust instantly, and hacked pages can trigger manual actions.
Benefits: Visitor trust, protected rankings, no browser warnings scaring away leads.
Deliverable: A security findings summary with prioritized fixes.
What we analyze: Server response time, render-blocking resources, uncompressed images, unused CSS and JavaScript, caching rules, CDN configuration, and third-party script load.
Why it matters: Speed affects rankings, but it affects revenue more. Slow pages lose visitors before they ever see your offer.
Benefits: Lower bounce rates, higher conversions, better page experience signals.
Deliverable: A performance report with before/after projections and specific technical fixes for your stack.
What we analyze: Largest Contentful Paint (LCP), Interaction to Next Paint (INP), and Cumulative Layout Shift (CLS) — measured in lab tools and against real-world field data.
Why it matters: Field data is what Google actually uses. Plenty of sites pass in PageSpeed Insights lab tests and fail for real users on mobile networks.
Benefits: Passing scores across key templates and a measurably smoother experience.
Deliverable: Template-level Core Web Vitals scoring with the root cause behind each failing metric.
What we analyze: Mobile-first indexing readiness, content parity between mobile and desktop, tap target sizing, viewport configuration, intrusive interstitials, and mobile rendering.
Why it matters: Google indexes the mobile version of your site. If your mobile pages hide content that exists on desktop, that content effectively does not exist.
Benefits: Full content credit, better mobile rankings, more conversions from the majority of your traffic.
Deliverable: A mobile usability report with annotated screenshots of every issue.
What we analyze: Existing structured data, syntax errors, missing opportunities (Organization, LocalBusiness, Service, Product, FAQ, Article, Review, BreadcrumbList), and entity consistency across your site and profiles.
Why it matters: Schema tells search engines and AI systems what your business is, what you sell, and where you operate. Clean structured data feeds rich results and improves how AI tools understand and cite you.
Benefits: Rich result eligibility, stronger entity recognition, better AI search visibility.
Deliverable: Ready-to-implement JSON-LD blocks for every page type, validated before handoff.
What we analyze: Title tags, meta descriptions, H1–H6 hierarchy, keyword placement and intent match, content depth, readability, semantic coverage, and CTA presence.
Why it matters: On-page SEO is where relevance is decided. Two sites with equal authority — the one that matches search intent more precisely wins.
Benefits: Higher click-through rates from search results and better rankings for target terms.
Deliverable: A page-by-page optimization sheet with rewritten titles, meta descriptions, and heading structures.
What we analyze: Every indexable page scored for traffic, rankings, conversions, freshness, intent match, and cannibalization. We classify each as keep, improve, consolidate, or remove.
Why it matters: Most sites do not need more content. They need better content and fewer weak pages diluting the strong ones.
Benefits: Higher average page quality, clearer topical authority, faster wins from updating existing assets.
Deliverable: A content inventory spreadsheet with an action assigned to every URL.
What we analyze: Current ranking positions, keyword-to-page mapping, search intent alignment, keyword gap analysis against competitors, and untapped local and long-tail opportunities.
Why it matters: Ranking for the wrong keywords produces traffic that never converts. Ranking for the right ones produces customers.
Benefits: A focused keyword strategy tied to revenue, not vanity metrics.
Deliverable: A master keyword map linking every priority term to one owning page, plus a prioritized opportunity list.
What we analyze: File formats and compression, dimensions versus display size, lazy loading, descriptive filenames, alt text quality and coverage, and image sitemap status.
Why it matters: Images are usually the heaviest thing on a page and the easiest speed win. Alt text also supports accessibility and image search visibility.
Benefits: Faster loads, accessibility compliance, extra traffic from Google Images.
Deliverable: An image optimization list with suggested alt text for key pages.
What we analyze: Link depth, anchor text distribution, orphan pages, hub-and-spoke structure, navigation and footer link patterns, and how authority flows to money pages.
Why it matters: Internal linking is the most under-used ranking lever available. It costs nothing, requires no outreach, and you control it completely.
Benefits: Authority pushed to the pages that generate revenue, plus better crawl paths.
Deliverable: A recommended internal linking plan — specific source pages, target pages, and anchor text.
What we analyze: Brand mentions, citation consistency, unlinked mentions, review presence, and overall authority signals compared with competing Los Angeles businesses.
Why it matters: Off-page signals tell Google how the wider web regards your business. Consistency across the web reinforces your entity.
Benefits: Stronger authority and trust signals, plus a clear link-building direction.
Deliverable: An off-page opportunity report, including unlinked mentions worth reclaiming.
What we analyze: Referring domain quality and relevance, anchor text ratios, link velocity, lost links, and toxic or manipulative links from previous SEO work.
Why it matters: A backlink profile full of paid directories and irrelevant foreign sites can suppress rankings or trigger a manual action. Meanwhile, valuable lost links are often recoverable.
Benefits: Reduced penalty risk, recovered authority, and a realistic link-building target list.
Deliverable: A link profile audit with a disavow recommendation (used only where genuinely warranted) and a prospect list.
What we analyze: The three to five sites outranking you — their site structure, content depth, keyword footprint, backlink profile, technical performance, and schema usage.
Why it matters: SEO is relative. You do not need a perfect site. You need a better site than the ones above you.
Benefits: A clear, evidence-based picture of the specific gap you need to close.
Deliverable: A side-by-side competitive comparison with the gaps ranked by how easy they are to close.
What we analyze: Google Business Profile completeness and categories, NAP consistency across citations, review volume and response rate, local landing page quality, local schema, map pack rankings by neighborhood, and geo-relevant content.
Why it matters: For most Los Angeles businesses, the map pack is the whole game. A business ranking well in Downtown LA may be invisible in Pasadena or Long Beach.
Benefits: Better map pack visibility, more calls and direction requests, stronger presence across Greater Los Angeles.
Deliverable: A local SEO audit with a grid showing your rankings by neighborhood and a citation cleanup list.
What we analyze: Category and product page optimization, faceted navigation and parameter handling, out-of-stock and discontinued product handling, Product and Review schema, duplicate variant pages, internal search pages, and checkout speed.
Why it matters: Ecommerce sites generate thousands of near-duplicate URLs automatically. Left alone, they bury your best category pages.
Benefits: Category pages that rank, product pages eligible for rich results, and a crawl budget spent where it earns revenue.
Deliverable: An ecommerce-specific technical plan built around your platform (Shopify, WooCommerce, Magento, BigCommerce).
What we analyze: Navigation clarity, page layout, readability, form usability, accessibility basics, engagement metrics, and behavior data from analytics.
Why it matters: Google measures whether people find what they need. A page that ranks and then loses visitors rarely holds its position.
Benefits: Longer engagement, better rankings, and a site people actually enjoy using.
Deliverable: A UX findings report with annotated screenshots and specific recommendations.
What we analyze: CTA placement and wording, trust signals, form length and friction, mobile conversion paths, page-level conversion rates, and analytics goal setup.
Why it matters: Doubling your traffic is expensive. Doubling your conversion rate is often a week of work — and it doubles your leads just the same.
Benefits: More leads from the traffic you already have.
Deliverable: A conversion improvement list ranked by expected impact versus effort.
What we analyze: How clearly your content answers direct questions, entity consistency across your site and third-party profiles, structured data quality, content extractability, factual accuracy, and current visibility in AI Overviews, ChatGPT, Gemini, Perplexity, and Claude.
Why it matters: Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) are how businesses stay visible as more searches end without a click. AI systems favor clear, well-structured, verifiable sources.
Benefits: Citations and mentions in AI answers, plus protection against traffic loss as search behavior shifts.
Deliverable: An AI search readiness scorecard with content and markup changes that improve how AI systems read and cite your site.
Want all 27 of these run on your site? Request your SEO auditOur SEO Audit Process
A good audit is a process, not a tool export. Here is how we work.
We start with a 30-minute conversation. What do you sell? Who is your ideal customer? Which cities and neighborhoods matter? What has been tried before? What happened after your last redesign? Context changes conclusions — a traffic drop means something very different for a business that migrated platforms in March than for one that did not.
We crawl your entire site with Screaming Frog and Sitebulb, rendering JavaScript exactly as Googlebot does. Every URL, status code, tag, and link gets recorded. Large ecommerce sites often produce hundreds of thousands of rows here — that raw data is where the real problems surface.
Our SEO consultants review the crawl by hand. Tools flag symptoms; people diagnose causes. This is where a thousand "duplicate title" warnings get traced back to one template bug.
We analyze the sites currently outranking you for your priority keywords in Los Angeles — their content, structure, authority, and technical performance — and identify what is actually driving their position.
We map every priority keyword to the page that should own it, run a keyword gap analysis, and flag cannibalization where multiple pages fight over one term.
We pull 12–16 months of Google Search Console and Google Analytics data to identify trends, seasonal patterns, page-level decay, and the exact dates things changed. Then we line those dates up against known Google updates and your own site changes.
You receive a written audit organized by priority: critical, high, medium, and low. Every issue includes what it is, where it occurs, why it matters, and how to fix it — in plain English, with technical detail available for your developers.
We walk you through the findings live. You ask questions. We explain trade-offs. You leave knowing exactly what to do first, second, and third.
You get a 90-day roadmap with tasks sequenced by impact and effort. Hand it to your team, hand it to your developer, or hand it back to us — we are happy to implement, and there is no obligation to do so.
Start with Step 1 — Book your free discovery callSEO Audit Tools We Use
Professional tools matter because they see what free tools cannot: full crawl data, historical rankings, competitor backlinks, and real-user performance metrics. Here is our stack.
| Tool | What we use it for |
|---|---|
| Google Search Console | Index coverage, real query and click data, Core Web Vitals field data, manual actions |
| Google Analytics (GA4) | Traffic behavior, conversion tracking, landing page performance, engagement |
| Screaming Frog SEO Spider | Full technical crawls, JavaScript rendering, custom extraction, log file analysis |
| Sitebulb | Crawl visualization, site architecture mapping, prioritized technical issue scoring |
| Ahrefs | Backlink profile analysis, competitor research, keyword gap analysis, lost link tracking |
| SEMrush | Keyword tracking, position history, toxic link identification, local rank tracking |
| PageSpeed Insights | Core Web Vitals lab and field data, opportunity-level performance diagnostics |
| GTmetrix | Waterfall load analysis, third-party script impact, server response timing |
| Bing Webmaster Tools | Bing index coverage — increasingly relevant since Bing's index feeds several AI search products |
Why professional tools matter: A free online SEO checker scans one page and gives you a score out of 100. That number tells you nothing actionable. Enterprise tools let us crawl 500,000 URLs, compare your backlink profile against four competitors, and pull 16 months of ranking history — then combine those data sets to find causes rather than symptoms. The tools do not write the audit. Our SEO experts do. But without the data, even the best consultant is guessing.
Get enterprise-grade analysis for your websiteWhy Choose Digital Fraggers As Your Los Angeles SEO Audit Company
There are plenty of agencies in Los Angeles that will sell you an audit. Here is what makes ours different.
100% white-hat methodology. No private blog networks, no purchased links, no cloaking, no "secret" tactics. Everything we recommend follows Google Search Essentials. Shortcuts work briefly and then cost you far more than they earned. We would rather build something that survives the next update.
Transparent reporting. You see the raw crawl data, the tools we used, and the reasoning behind every recommendation. Nothing is hidden behind an agency dashboard. If we say a page has a problem, we show you the page and the evidence.
Actionable recommendations, not a data dump. Anyone can export 2,000 errors from a crawler. Our audits rank issues by business impact and include a specific fix for each — written so your developer knows exactly what to change.
Custom strategies. We do not run a template. A law firm in Century City competing on three keywords needs a completely different plan than a Shopify store selling nationwide. Your audit reflects your business model, your market, and your resources.
ROI-focused. Every recommendation is tied to a business outcome — more qualified traffic, more leads, more revenue, or reduced risk. If a fix will not move one of those, it does not make the priority list.
Local market knowledge. We are based in Los Angeles. We understand how competitive local search is here, how neighborhood-level ranking differences work across a metro this large, and what it takes to compete in LA, Orange County, and the wider Southern California market.
No lock-in. The audit is yours. Implement it in-house, hand it to another agency, or work with us. We are confident enough in the work to let it stand on its own.
Talk to a Los Angeles SEO consultant todayIndustries We Serve In Greater Los Angeles
🏠 Home Services & Contractors Plumbers, roofers, HVAC, electricians, remodelers. We focus on map pack visibility, service-area page structure, and review signals across every neighborhood you serve.
⚖️ Law Firms Personal injury, family, immigration, criminal defense. High-stakes keywords, strict trust requirements, and aggressive competition demand flawless technical SEO and strong EEAT signals.
🏥 Healthcare & Medical Practices Dentists, dermatologists, chiropractors, specialty clinics, med spas. We audit for medical-content trust signals, practitioner entity markup, multi-location structure, and accessibility.
🛒 Ecommerce & Retail Shopify, WooCommerce, Magento, BigCommerce. Faceted navigation, product schema, variant duplication, and category page authority are where ecommerce SEO is won or lost.
💻 SaaS & Technology Long sales cycles and technical buyers. We audit content depth, bottom-of-funnel keyword coverage, and JavaScript rendering — the issue that quietly breaks more SaaS sites than anything else.
🚀 Startups Early-stage companies cannot afford wasted effort. We identify the shortest realistic path to organic traction and the technical mistakes worth avoiding before they compound.
🏢 Enterprise & National Brands Large sites, multiple stakeholders, legacy technical debt. Our enterprise SEO audits handle scale, prioritize by revenue impact, and produce documentation your teams can actually route.
🍽️ Restaurants & Hospitality Local intent, menu markup, reservation flows, and review velocity across a metro where competition is measured block by block.
🏘️ Real Estate Listing indexation, IDX handling, neighborhood landing pages, and the duplicate content issues that come standard with property feeds.
🎓 Education & Nonprofits Program pages, event schema, donation and enrollment funnels, and accessibility compliance.
🏭 B2B & Manufacturing Niche keywords, long buying cycles, and technical product catalogs that need clear structure to rank.
💰 Finance & Professional Services Accountants, insurance, financial advisors, consultants. Trust signals and compliance-safe content matter as much as technical performance here.
Results You Can Expect From An SEO Audit
Results vary by industry, competition, site condition, and how thoroughly recommendations get implemented. That said, here is what clients typically see after acting on a Digital Fraggers audit.
Organic traffic growth
Ranking improvements
Technical fixes A typical mid-sized site audit uncovers 40–80 distinct technical issues, of which 5–10 are severely limiting performance. Fixing those few usually produces most of the gain.
Lead generation
Conversion improvements Speed and UX fixes lift conversion rates independently of rankings. A one-second mobile load improvement frequently produces a measurable conversion increase on its own.
Reduced ad dependency As organic visibility grows, paid spend can shift from defensive to strategic — often the single largest financial impact of the whole engagement.
Past results do not guarantee future performance. SEO outcomes depend on implementation, competition, and search engine changes outside any agency's control.
SEO Audit Pricing & Packages
Pricing depends on site size, complexity, and platform. A 30-page local business site is a very different job from a 100,000-product ecommerce catalog. Here is how we structure it.
Starter Audit — Small business & local sites (up to ~100 pages) Core technical, on-page, and local SEO audit. Written report plus a 60-minute strategy session. Best for local businesses in Los Angeles that need direction fast.
Professional Audit — Growing businesses & multi-location (up to ~1,000 pages) Everything in Starter plus a full backlink audit, competitor analysis, content audit, keyword mapping, and a 90-day roadmap.
Enterprise & Ecommerce Audit — Large and complex sites Full-scope audit including log file analysis, JavaScript rendering review, faceted navigation strategy, international SEO where relevant, and stakeholder presentation.
Free SEO Audit Consultation A no-cost 20-minute call where we review your site live, name two or three issues we can spot immediately, and tell you honestly whether a full audit is worth your money. Sometimes it is not — and we will say so.
Risk reducers to display near pricing:
Frequently Asked Questions About SEO Audits
An SEO audit is a complete evaluation of a website's ability to rank in search engines. It examines technical health, on-page optimization, content quality, backlink profile, and competitive position, then produces a prioritized list of fixes. The goal is to identify exactly what is limiting your organic performance and what to do about it.
Professional SEO audits in Los Angeles typically range from about $1,500 for a small local business site to $15,000 or more for enterprise and large ecommerce websites. Price is driven by site size, platform complexity, and audit depth. Be cautious of "audits" under $500 — those are usually automated tool exports with no human analysis.
A thorough SEO audit takes 7 to 14 business days for most websites. Small sites can be completed in about a week; enterprise sites with hundreds of thousands of URLs may take three to four weeks. Automated reports are instant, but they cannot diagnose root causes.
Most businesses should run a full SEO audit once a year, with lighter quarterly health checks in between. Run one immediately after a website redesign, a platform migration, a traffic drop, a Google core update, or when taking over from a previous SEO agency.
The audit itself does not change rankings — implementing its recommendations does. Sites with significant unresolved technical issues often see improvement within four to twelve weeks of fixes going live. Content and authority improvements typically take three to six months to show full effect.
A complete SEO audit includes technical SEO analysis (crawlability, indexability, speed, mobile usability, Core Web Vitals), on-page SEO review, content and keyword analysis, backlink profile evaluation, competitor comparison, local SEO review where relevant, and a prioritized implementation roadmap.
We use Google Search Console, Google Analytics 4, Screaming Frog, Sitebulb, Ahrefs, SEMrush, PageSpeed Insights, GTmetrix, and Bing Webmaster Tools. Tools gather data; our SEO consultants interpret it. The analysis is what you are paying for.
A free automated SEO checker gives you a score and a generic list of warnings — useful as a rough temperature check, not as a plan. It cannot tell you which of 300 flagged issues actually matter for your business. Our free consultation is different: a real consultant reviews your site live and tells you what they see.
An SEO audit is diagnosis. Ongoing SEO services are treatment. The audit identifies what is wrong and what to prioritize; ongoing services implement the fixes, create content, and build authority over time. Starting monthly SEO without an audit is like taking medication without a diagnosis.
Yes — for two reasons. Fine is rarely optimal; most sites ranking "well" still have page-two keywords worth capturing. And audits catch problems before they become emergencies, especially after site changes or Google updates.
Both options are available. Many clients hand our roadmap to their in-house developer or existing agency, which works fine because our recommendations are written to be actionable by anyone. If you would rather we implement, we can — but there is no obligation.
Common warning signs: organic traffic declining without an obvious cause, new pages taking weeks to appear in Google, fewer pages indexed than published, slow mobile load times, rankings that dropped after a redesign, or Search Console reporting coverage errors. Any one of these justifies an audit.
A technical SEO audit focuses specifically on how search engines access and process your site — crawlability, indexability, site speed, mobile-friendliness, structured data, HTTPS, redirects, canonicals, and site architecture. It is a subset of a full SEO audit, and usually where the largest and fastest wins hide.
A local SEO audit evaluates your visibility in map pack and location-based results. It reviews your Google Business Profile, NAP consistency across citations, reviews, local landing pages, local schema, and rankings by neighborhood. Essential for any business serving customers in Los Angeles or the surrounding area.
Ecommerce audits address problems unique to online stores: faceted navigation creating thousands of duplicate URLs, product variant duplication, out-of-stock page handling, Product and Review schema, category page authority, and checkout speed. Scale changes which issues matter most.
Yes. We are based in Los Angeles and work with clients across Southern California and nationwide. SEO audits are performed remotely, so location is no barrier — though our local market knowledge is a real advantage for LA-area businesses.
You receive the written report, then we walk through it together in a live strategy session. You leave with a 90-day roadmap sequenced by impact and effort. From there you can implement in-house, use your existing agency, or work with us.
Yes. AI systems favor sites that are fast, well-structured, clearly organized, and marked up with accurate schema. Our audits include an AI search readiness review covering entity consistency, content extractability, and structured data — the signals that determine whether AI tools can understand and cite your business.
In most cases, yes. We compare 12–16 months of Search Console and Analytics data against your site's change history and known Google update dates to isolate the cause — whether that was a core update, a technical change, lost backlinks, or increased competition.
This is one of the most common reasons businesses come to us. Our backlink audit identifies toxic and manipulative links, and our content audit finds keyword-stuffed or duplicated pages. We then build a cleanup plan to remove the risk and rebuild on a legitimate foundation. ---
Book Your Los Angeles SEO Audit Today
Stop guessing why your website isn't ranking.
Every week your site runs with unresolved SEO issues is a week your competitors take customers that could have been yours. The fixes are usually not complicated — but you cannot fix what you have not found.
Digital Fraggers will show you exactly what is holding your site back, exactly how to fix it, and exactly what to do first.
Here's what happens next:
Trust line under CTA: No contracts. No obligation. The full report is yours to keep.
Free audit consultation
SEO Audits Are Not A One-time Fix
Search engines change. Your website changes. Your competitors change. An audit captures a moment in time — and that moment has a shelf life.
The businesses that win in organic search treat SEO the way they treat their books: reviewed regularly, corrected early, never ignored until something breaks. A yearly full audit with quarterly health checks keeps small problems small and keeps you ahead of the sites that only look at SEO when traffic collapses.
Whether you run a single-location practice in Los Angeles, a growing ecommerce brand, or a national company with a site nobody fully understands anymore, the starting point is the same: find out what is actually happening on your website.
Let's find out what your website is capable of.
Book Your Free SEO Audit Consultation